let’s create together.
Maybe you’re not happy with your visual brand. Maybe you’re attracting the wrong customers or clients. Or maybe you’re just getting started. Either way, let’s build your small business into a brand that radiates ingenuity and expertise.
Brand
essentials
Perfect for …
Brand New Businesses
Etsy Shops
The Budget-Conscious Small Business Owner
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The bare necessities for any small business. Maybe you’re just starting your business, your budget is limited, or you’re still figuring out where branding fits into your plan. This package is filled with only the essentials to give your business the professional visual edge it needs to stand out without any extra frills.
Initial Consultation
Brand Mood Board
2 Visual Branding Options
Primary Logo, Color Palette, Typography
Timeline: 2-3 weeks
Investment: Starts at $350*
*Payment plans available
Visual brand foundation
Perfect for …
Established Businesses
Small Business Owners Looking to Take Their Business to the Next Level
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A package filled with everything you could possibly need to visually brand your business and stand out in your industry.
Initial Consultation
Brand Audit Consultation (if applicable)
Brand Mood Board
Brand Adjectives
Visual Brand Guidelines
3 Visual Branding Options
Primary + Secondary Logos, Color Palette, Typography
Timeline: 3-4 weeks
Investment: Starts at $900*
*Payment plans available
The Process
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Each client starts their onboarding process by filling out a questionnaire. This lets me know exactly what I need to get started on building your brand.
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Making sure we’re on the same page, I’ll put together a mood board filled with inspiration (typography, colors, textures, and more!) for your brand. If you like what you see, we’re all sunshine and smiles. Not quite right? We’ll keep going until it’s perfect.
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Review your branding options and provide feedback. Sometimes it’s spot on, but sometimes we mix and match elements from the options to refine your brand into the exactly what you imagined – and sometimes even better than you imagined!
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Depending on your package, you’ll receive a brand guidelines document that will help you implement your visual brand throughout all of your customer touch-points without having to second guess if you’re utilizing it the right way.
Bespoke Branding Add-Ons
Enhance your brand package to fit your small business’s needs.
Additional investment is required and must be combined with a brand package.
Prices are customized to meet your business’s needs.
Social Media Cover Photo Graphics
Cover photos that match seamlessly with your brand for your Facebook, Instagram, Etsy, and/or Pinterest accountsE-Book Templates
E-book and workbook templates compatible with Adobe InDesign, so you can focus on writing content instead of designing layoutsPrinted Materials
Packaging, business cards, postcards/thank you cards, pricing sheets, etc.
Canva Pro Brand Build-Out
Easily access your visual branding when creating your own graphics on Canva ProInstagram Highlight Icons
Up to 6 highlight icons to organize the story highlights on your Instagram feedSocial Media Templates
Reusable graphic templates for Instagram, Facebook, and/or Pinterest posts made editable for you in your choice of design program (Canva Pro, Adobe Illustrator, or Adobe Photoshop)
brand Audit Consultation
Timeline: 1 week
Investment: $250*
*If a brand package is booked after Brand Audit Consultation call, the Brand Audit Consultation fee is applied to the brand package investment.
Audit of current branding with suggested implementations
30-minute discovery call
PDF of audit and suggested implementations
30-minute follow-up call to review audit